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让广告牌设计醒目的方式有哪些?

发布时间:2021-04-10 15:39:40  来源:https://www.hongchenad.com/  

总结了以下广告牌的设计方法和技巧,和您一起分享下,希望可以帮助您!
Summarized the following billboard design methods and skills, and share with you, hope to help you!
1、抓突破点:靠突破图形图象本身的视觉平衡点来达到视觉要求运用图片素材的本身来寻找设计的突破点,依据图形自身所产生的空间感,光感,等一些突出的地方,来加以利用,从 :而突出设计的主题。
1. Grasp the breakthrough point: achieve the visual requirements by breaking through the visual balance point of the graphics and images themselves, use the image materials themselves to find the breakthrough point of the design, and make use of some prominent places such as the sense of space and light generated by the graphics themselves, so as to highlight the theme of the design.
2、比例大小:依据事物本身的比例关系,在等比的关系上追求视觉上的平衡关系、突破事物本身的等比关系,进而推出自身的视觉重 点以求突破。
2. Proportion size: according to the proportion relationship of the thing itself, pursue the visual balance relationship in the equal proportion relationship, break through the equal proportion relationship of the thing itself, and then push out its own visual focus in order to make a breakthrough.
3、明暗诱导:利用由光感折射、光感捕捉、动态光感及明暗差异性的一些共性来衬托主题。
3. Light and shade induction: use some commonalities of light refraction, light capture, dynamic light perception and light and shade difference to set off the theme.
4、瞬间捕捉:利用眼睛感官的瞬间接受、来捕捉视觉点。
4. Instant capture: the use of the eye sensory instant acceptance, to capture the visual point.
5、构图图形的层次感:图形和元素之间的层次感,可以在干扰视觉的同时,突出自身所想体现的主题,这种表现方式往往是比较直接而且有效的方式。
5. The sense of hierarchy of composition graphics: the sense of hierarchy between graphics and elements can not only disturb the vision, but also highlight the theme they want to embody. This way of expression is often more direct and effective.
                          济南广告制作公司
6、构图的视觉线牵引:利用色彩或者元素来牵引欣赏者的视觉,让欣赏者随着设计师的的思维去思考和观看作品。
6. Composition of the visual line traction: the use of color or elements to pull the viewer's vision, let the viewer with the designer's thinking to think and watch the work.
7、依据欣赏者的接受能力,及平常所说的感情,利用平时生活的一些元素,充分考虑欣赏者对图形的认可能力,以自然美及突破普通接受能力的残酷美来打动欣赏者的情感,以获得人们对图形的记忆。
7. According to the receptive ability of the appreciator and the feelings usually mentioned, some elements of daily life are used to fully consider the appreciator's recognition ability of graphics, and the natural beauty and the cruel beauty breaking through the ordinary receptive ability are used to move the appreciator's feelings, so as to gain people's memory of graphics.
8、视觉幻象:利用视觉幻象得空间感来突出整体设计的视觉中心。
8. Visual illusion: use visual illusion to get a sense of space to highlight the visual center of the overall design.
9、抽象的表现方式:运用色彩的对比突出主题的同时,也起到了一定的娱乐性,这样的作品容易让人有好感,而且比较不容易忘记。
9. Abstract way of expression: the use of color contrast highlights the theme, but also plays a certain entertainment, such works are easy to be liked, and it is not easy to forget.